Musk has one of my friends refusing to ride with me because I have a Tesla. Ok to pick her up just not in a Tesla.
I suspect Musk has never experienced mass hysteria turned on him. It is building. It will be more than lost sales. The effect accelerate stock decline. Employees will experience hate and perhaps shunning. Family members will encourage employees to quit.
It won’t just be folks on the left. Musk shut down MAGA folks who opposed increasing H 1B visa’s.
The many veterans working. Government will blame Musk for. Their job loss.
There is no turning back. He needs to divest Tesla stock and resign. Then Tesla might recover.

Of course sales China won’t be effected by US politics. I same for Africa. But US and EU the damage is done.